Carolina Arts Unleashed

In my continuing effort to bring you readers info about pottery events – not taking place in Seagrove, NC, we received a short e-mail which told us about a juried pottery exhibit taking place at the Rutherford County Visual Arts Center in Rutherfordton, NC. The e-mail came after our deadlines for both the paper and our website. I’m not including this as a reward for being late, but as an example.

The exhibit, Wheel and Coil and Slab, will be on view at the Arts Center from July 10 through Aug. 31, 2009. The Rutherford County Visual Arts Center is located at 173 N. Main Street in Rutherfordton. They are open Tue.-Sat., 10am-3pm and Fridays until 6:30pm. The Center can be contacted by calling 828/288-5009 or visit (www.rcvag.com).

That last paragraph was about all they sent. It makes me wonder if they are paying by the word for their e-mail or what. I know this is a juried show where they may not have even seen the entries yet, but they could say more. I went to their website – looked at the exhibit prospectus, even sent a return e-mail asking for more info, but received none yet as of this posting.

Since this is a juried show it would be nice to know who will be doing the jurying and if that juror was going to make any cash awards. I receive a lot of info about juried shows and usually they include more info about the juror than info about the exhibit.

There was an entry fee mentioned in the prospectus and a statement that all works entered will be for sale and can be taken by a buyer at any time during the exhibit (70/30 split) – if the artists wanted to they could travel to the Center to replace the work sold – with an unjuried work? So what’s the point of this being a juried show?

With what little I’ve learned about pottery I can tell that the title of the exhibit, Wheel and Coil and Slab, refers to different ways of making pottery, but nothing is offered about that in this e-mail – is there an educational component to this exhibit – I don’t know? Or is it just a clever reference to The Wizard of OZ phrase – Lions and Tigers and Bears – Oh My?

This e-mail is an example of a lot of info we receive everyday at Carolina Arts – it says less than it should. You usually have more questions after reading.

So, as someone who might read that there will be a juried pottery exhibit offered in Rutherfordton, NC, during a 50 day period – why should I go see this show? If Cynthia Bringle was the juror, would that pique your interest? If the Best of Show award was $10,000 would that make you want to see that work? If the Center was going to be posting text panels describing various techniques used in making pottery along with live demonstrations – would that make you interested in visiting this exhibit?

As an editor of a visual arts newspaper this kind of e-mail just represents more work on my part. I have enough work to do already – I’m looking for the easy e-mail to process. This particular e-mail came after deadline and in this case will be set aside for the August issue – meaning that readers might not see it until 20 days after it has already started. Maybe too late for someone to go see it. This particular e-mail will get some publicity here, but not the kind I’m sure they wished it would get.

This juried show may be a wonderful exhibit – if so, it deserved a better and more timely press release, but then again I’ve seen many a show that didn’t stand up to the press release sent about it. So what’s an exhibit viewer to do. I know I make my decisions by what the press release says – even if at times the show doesn’t hold up to what was said. You always learn something, but I won’t travel on so little info. Do you?

The other point is – there are so many choices. I also received (after deadline) info about a pottery exhibit at the Crabtree Creek Art & Floral Gallery in Micaville, NC. They are presenting the exhibit, Imagery in Clay, featuring distinctive works by Ken Sedberry, on view from July 2 – 28, 2009. And, there’s a great pottery show at The Bascom in Highlands, NC. The exhibit, The Three Potters: Bringle, Hewitt and Stuempfle, is on view through July 11, 2009, This show features wheel-thrown and hand built work, some 30-40 pieces, by master artists Cynthia Bringle, Mark Hewitt and David Stuempfle.

A good press release can make the difference in why someone selects your exhibit to go see it above all others. That’s the lesson of the day.

But, if I was traveling all the way to Rutherfordton or Micaville, why not go visit Michael Kline Pottery in Bakersville, NC. But, you might want to give him a call first at (828-675-4097) he’s a busy guy. He’s also a blogger. And, if you go there you should stop by the gallery at the Penland School of Crafts in Penland, NC.

Boy, this is turning into an adventure. No matter where you go, there is always something else interesting near by, and that’s why you need Carolina Arts to let you know – just what that is, where it is, and when it’s taking place. Would you go to the opera without a program? Not me.

And, finally for the record. David Stuempfle is a Seagrove, NC, potter and Mark Hewitt is a board member of the NC Pottery Center in Seagrove. You just can’t mention pottery in North Carolina and not have this area show up. Well, at least it seems I can’t find a way not to find the Seagrove connection.

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